Imagine if a new shiny car is parked outside your house without buying a car, and you neither have to pay a heavy down payment, nor have to pay long EMIs, nor have to worry about insurance or servicing – how would it feel? This dream is now becoming a reality, through the car subscription model. This trend is gradually growing rapidly in India, where people are preferring to subscribe to a car instead of buying it.
In today’s time, people are taking decisions according to the rapidly changing lifestyle and the needs of urban life. Especially young professionals, people who change cities frequently and small families are now considering subscription better than buying a car. In this, by paying a fixed fee every month, you can drive a new car, without thinking about when to sell it, when to get it serviced or when to renew the insurance.
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The biggest reason for the increase in car subscription is the increasing cost of buying a car. Registration charges, expensive insurance premium, maintenance and tax – all these together have made buying a car today a very expensive deal. Whereas in subscription, the company takes all these responsibilities. You just have to drive the car and pay the fixed monthly charge.
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There is also flexibility in this model – that is, if you want to change the car after 6 months or are changing the city, then there is no hassle. Neither do you have to sell the car, nor do you have to bear any loss. Just tell the company and the next car will be ready for you. This is the reason why this trend is spreading very fast in metro cities.
People have now started preferring a smart, easy and freedom-filled life instead of permanent things. They want convenience, not burden. And the car subscription model fulfills exactly that need. This is the reason why this model will become even more popular in India in the coming times, especially for those who know how to move with time.